The Alpine A110 – a French sports car produced under the Renault umbrella – is finally coming to the United States next weekend. Unfortunately, the powerful coupe will not be for sale this side of the huge pool, although it will accompany the Alpine Formula 1 team during its participation in the Miami Grand Prix from May 6 to 8. To celebrate its first visit to the US, the A110 gets a new custom livery.
The package called South Beach Colorway features available Bleu Azur and Rose Bruyre colors, paying homage to “this very special destination.” The colors, says Alpine, were inspired by Miami’s art deco buildings and the city’s “lively music scene.” This pack is more than just the two exterior colors available.
To further complement the refined style, Alpine has also placed 18-inch white alloy wheels as a contrast to the blue or pink exterior colors. Inside the cabin, you’ll find South Beach floor rugs in body-tone colors, and blue and pink flags adorn various parts of the interior. Last but not least, light gray stitching is visible on the seats and center console.
These two new exterior colors are part of the A110’s broad portfolio of available colors, which currently includes 20 options. These include traditional sports car colors, as well as famous heritage colors from Alpine history. A wide range of wheel designs and a wide catalog of brake caliper colors provide customers with hundreds of customization options. The new South Beach Colorway package will be integrated into the model portfolio this summer with orders available via the Alpine app starting today.
Unfortunately, the A110 isn’t on sale in the United States and we don’t expect it to hit US showrooms any time soon. As far as Alpine is concerned, the brand will soon be fully electric but for now, the only model is the petrol-powered A110, available in standard, S, and GT trims.